Dean A. West, FASAE
Dean West is a national thought leader, futurist and the principal author of the new research-based, peer-driven white paper, The Future of Healthcare Membership and Engagement. He has been leading efforts to examine the challenges facing the healthcare association community for nearly two decades. West has spent nearly 30 years working with healthcare associations as they adapt to the changing industry and professional environment.
West is the founder and president of Association Laboratory, a consultancy that specializes in the research and development of association business strategy.