Marketing

The Marketing SIG provides an exchange of ideas and effective practices for marketing professionals in all types of membership organizations. Expert speakers, as well as Marketing SIG members, share effective practices in marketing and research methods for all association activities and programs, including member retention and recruitment, event and education program marketing, publication sales, dues renewals, and advertising, sponsorship and exhibit space sales, and other related areas.

Meeting Dates

September 20, 2017

November 7, 2017

March 5, 2018 SIG Summit

Chair
Mark Sterne
mark@printmsg.com 

Co-Chair
Marsha Henriksen
marshah@acofp.org

Staff Contact
Moe Malek, Manager, Membership & Engagement
malek@associationforum.org