Mechanical Specifications FORUM
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2008 FORUM General Display Ad Sizes
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Size |
Width
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Depth |
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|
|
Full Page |
7-1/2" |
10" |
|
|
|
One-Half Horizontal |
7.5" |
5" |
|
|
|
One-Half Island |
4.935" |
7.5" |
|
|
|
One-Quarter Page |
3.685" |
5" |
|
|
|
One-Half Spread (bleed is 17.25"W X 5.625"D) |
16" |
5" |
|
|
|
Full Spread |
16" |
10" |
|
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Trim Size: 8 1/2" x 11" perfect bound
Area for Live Matter: 7.5" x 10"
Bleeds: Must exceed trim size by 1/4"
Halftones: 150 line screen preferred (133 minimum)
Preferred Materials: Digital files
Color ads: Color quality cannot be guaranteed without
progressive proofs or color keys.
B/W ads: Digital files
Disk: Digital artwork accepted and encouraged. Macintosh
files accepted on CD-ROM or Zip disk. Quark Xpress is preferred layout program.
Please provide all fonts (both printer and screen) and linked high-resolution
artwork (300dpi or above). Ads may also be sent as high-resolution EPS or TIF
files. All color ads require a color proof. If disk needs to be returned after
ad publication, please enclose shipping instructions. Please supply CMYK ads in
Quark.
Alterations: Advertisers will be billed for all production
work required at cost plus 35%.
NOTE: Advertisers running the same ad in more than one
Association Forum publication must provide separate artwork for each publication
in the event there is a production overlap.
Ad Materials Shipping Information
Material Shipping Address:
Kris Wolcott Director of Marketplace
Experiences Association Forum of Chicagoland 10 S. Riverside Plaza, Suite
800 Chicago, IL 60606 Phone: (312) 924-7074 Fax: (312) 924-7174
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