Virtual Event | Thursday, March 11, 9 a.m. - 12:30 p.m. CT | 3 CAE HoursThe past year propelled the association industry into the virtual space. While most of us would love to return to face to face events and networking, the reality is that it will be a slow, gradual transition. Enter: Hybrid events. Having a virtual component to your face to face event will allow those not yet ready to return in-person to still participate in your event and get the education they need. Join us for this half day program as we delve into what you need to know to develop successful hybrid events. Participants will walk away with tips for education strategy, platform selection, marketing, and speaker training. Format: Zoom meeting - we encourage all participants to share their video and actively participate in the discussions throughout the program.
Opening Remarks, Welcome and Ice Breaker Activity
Event Education Strategy
Choosing a Platform to Support Your Hybrid Event: What to Know, Where to Start, and Where to Look for LandminesJacqueline C. White, Events Director, ASUG
Training Speakers for Success When Presenting for Two AudiencesSimon T. Bailey, CEO, Simon T. Bailey International
Tips and Ideas for Marketing Hybrid EventsAidan Augustin, Co-Founder and President, FEATHR
Closing Remarks and Take-Aways
Navigating the countless virtual event delivery platforms on the market can be overwhelming. This session will help Association leadership determine the best options for their specific organization based on the extensive research from one of your peers actively working in this space and striving to add membership value. We’ll discuss the latest trends in virtual platform offerings, and best practices for identifying the right platform to deliver on your specific needs while playing within the boundaries of your existing technology suite. We will also cover the top three areas that can lead to serious problems on the back end so you can avoid these issues during your upcoming events.
Most speakers are comfortable presenting in front of an audience and over the past year many have adjusted to the virtual space without an audience (that they can see anyway). Now, event organizers are tasked with preparing their speakers to present to two audiences at once. Join us to learn quick tips to share with your speakers to ensure their content is effective and that they are including both audiences in the educational experience.
Hybrid events present a unique set of challenges - and not just in terms of production. Marketing a hybrid event is also a unique and challenging job. What are the different ways a hybrid event can be positioned? Should the live and virtual components be promoted separately or together? How should marketing timelines and budgets shift in a hybrid world? Join Co-Founder and President of Feathr, Aidan Augustin, as he walks through practical tips and considerations for marketing your hybrid events.
Shared Interest Groups
Become a Member
© 2019 Association Forum. All rights reserved. | Site by eConverse Social Media