Presented OnThursday, March 11, 9 a.m. - 12:30 p.m. CT | 3 CAE HoursThe past year propelled the association industry into the virtual space. While most of us would love to return to face to face events and networking, the reality is that it will be a slow, gradual transition. Enter: Hybrid events. Having a virtual component to your face to face event will allow those not yet ready to return in-person to still participate in your event and get the education they need. Join us for this half day program as we delve into what you need to know to develop successful hybrid events. Participants will walk away with tips for education strategy, platform selection, marketing, and speaker training. Format: Zoom meeting - we encourage all participants to share their video and actively participate in the discussions throughout the program.
Opening Remarks, Welcome and Ice Breaker Activity
The Future Is Hybrid: An In-depth Look into the Parallel Event Experience
Presenter: Ryan Konikoff, Managing Partner / Chief Operating Officer, Rock The House
Sponsored by: Destination Cleveland
Choosing a Platform to Support Your Hybrid Event: What to Know, Where to Start, and Where to Look for Landmines
Presenter: Jacqueline C. White, Events Director, ASUG
Training Speakers for Success When Presenting for Two Audiences
Presenter: Simon T. Bailey, CEO, Simon T. Bailey International
Tips and Ideas for Marketing Hybrid Events
Presenter: Aidan Augustin, Co-Founder and President, FEATHR
Sponsored by: FEATHR
Closing Remarks and Take-Away
Sponsored by: Higher Logic
This high-energy and engaging session will provide meaningful takeaways to Associate meeting planners of all event sizes as we explore technology, strategies, and best practices in the world of hybrid events
About the Speaker:A 20 year live event veteran, Ryan has produced events for the 4 previous as well as current President of the United States. A production history that spans music festivals, meetings and conferences, and signature non-profit events. Ryan traditional lives at the crossroads of audio visual and entertainment providing memorable experiences and messaging through technology. Ryan currently presides as the Chief Operating Officer of Rock The House, a Cleveland based event production company with a National event reach
Navigating the countless virtual event delivery platforms on the market can be overwhelming. This session will help Association leadership determine the best options for their specific organization based on the extensive research from one of your peers actively working in this space and striving to add membership value. We’ll discuss the latest trends in virtual platform offerings, and best practices for identifying the right platform to deliver on your specific needs while playing within the boundaries of your existing technology suite. We will also cover the top three areas that can lead to serious problems on the back end so you can avoid these issues during your upcoming events.
Most speakers are comfortable presenting in front of an audience and over the past year many have adjusted to the virtual space without an audience (that they can see anyway). Now, event organizers are tasked with preparing their speakers to present to two audiences at once. Join us to learn quick tips to share with your speakers to ensure their content is effective and that they are including both audiences in the educational experience.
Hybrid events present a unique set of challenges - and not just in terms of production. Marketing a hybrid event is also a unique and challenging job. What are the different ways a hybrid event can be positioned? Should the live and virtual components be promoted separately or together? How should marketing timelines and budgets shift in a hybrid world? Join Co-Founder and President of Feathr, Aidan Augustin, as he walks through practical tips and considerations for marketing your hybrid events.
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